GTM Manager - Remote

About the role

BairesDev is hiring a GTM Manager for a fully remote position. You will be the Growth Marketing team's closest partner to its commercial teams, working daily with US-based sales and account leaders. It is a hands-on individual contributor role combining account-based campaign execution with building the AI-powered automations that tell sellers when to act.

Key responsibilities

• Plan and run account-based campaigns for target and existing accounts across email, LinkedIn messaging, LinkedIn Ads and direct mail, coordinated with each account's sales owner.
• Map commercial processes with sales and account teams and build automations (CRM, Clay, n8n/Make/Zapier, LLM steps) that detect account signals and alert sellers when to take action.
• Build and maintain the data behind the programs, including target-account lists, buying committees and enriched account and contact records in CRM portals.
• Report weekly to commercial leaders on outcomes such as meetings booked, opportunities created, deals accelerated, accounts expanded and revenue influenced.
• Test new channels and plays beyond the core four, such as event follow-up, video or retargeting, and scale the ones that move pipeline.

Required profile

• 2+ years running account-based marketing programs in close partnership with sales or account management teams, including co-selecting targets, building joint account plans and reporting account-level pipeline or expansion to sales leaders.
• 2+ years building seller-facing automations such as signal/trigger workflows, data enrichment and lead/account routing with tools like Clay, n8n, Make, Zapier, HubSpot or Salesforce workflows.
• 2+ years working with US-based commercial teams or marketing to US B2B buyers.
• Hands-on experience executing multi-channel campaigns across at least three of email sequences, LinkedIn messaging, LinkedIn Ads and direct mail/gifting, with email sequences and LinkedIn required.
• Daily, hands-on use of generative AI or LLM tools (Claude preferred; ChatGPT or Gemini accepted) inside automations.
• Native or bilingual English.

Required skills

• Account-based marketing and automation tools: Clay, n8n, Make, Zapier, HubSpot, Salesforce workflows.
• Nice to have: industrial or process engineering background, BPMN or Lucidchart/Miro process mapping, B2B tech services or nearshore/outsourcing experience, intent data or ABM platform familiarity (6sense, Demandbase, ZoomInfo, Bombora, Common Room), and scripting in Python, JavaScript or SQL.

What we offer

• 100% remote work from anywhere.
• Excellent compensation in USD or your local currency if preferred.
• Hardware and software setup for working from home.
• Flexible hours and paid parental leave, vacations and holidays.
• Mentorship, promotions and skill development in a multicultural environment.