Digital Marketing Specialist – Paid & Social Media

About the role

Our client, an education‑technology company that offers coding courses and runs a podcast brand, is looking for a part‑time Digital Marketing Specialist. You will be responsible for driving qualified leads through paid advertising and social media while supporting broader digital initiatives.

Key responsibilities

• Plan, launch and manage Google Ads and Meta Ads campaigns.
• Monitor performance, optimise ROI and produce regular analytics reports.
• Create, schedule and publish content across social media platforms.
• Engage with audience comments and messages.
• Write newsletters and marketing emails.
• Assist with SEO tasks and support email‑marketing automation.
• Collaborate with the sales team to improve lead generation.

Required profile

• Proven experience managing paid advertising campaigns.
• Strong copywriting and analytical skills.
• Ability to work independently 10–20 hours per week.
• Good communication and teamwork orientation.

Required skills

• Google Ads
• Meta Ads Manager
• Social media platforms (e.g., Facebook, Instagram, LinkedIn)
• Email‑marketing platforms (preferred)
• Marketing automation tools (preferred)
• SEO (preferred)

What we offer

• Part‑time remote role (10–20 hours per week).
• Payment in USD or local currency, according to candidate preference.
• Opportunity to work with an innovative ed‑tech and podcast brand.