Marketing Specialist – Digital & Social Media Advertising

About the role

The Marketing Specialist will lead our client’s digital and social media advertising efforts. You will manage multiple platforms, optimise campaigns, and drive customer engagement and sales through data‑driven strategies.

Key responsibilities

• Manage Meta advertising, track monthly spend and conversion rates.
• Oversee email marketing with Klaviyo, creating targeted content based on purchase history.
• Direct Google Shopping campaigns using Go Data Feed.
• Develop and test new advertisement concepts.
• Upload and manage creative assets across all advertising accounts.
• Support Shopify tasks, including tracking tools and coupon setup.

Required profile

• Significant experience with Meta Ads, Klaviyo, and Google Shopping.
• Proficiency in English for communication and content writing.
• Strong design capabilities and familiarity with AI creative tools.
• Technical knowledge of the Shopify platform.
• Self‑starter able to work independently with minimal training.

Required skills

• Meta Ads
• Klaviyo
• Google Shopping
• Go Data Feed
• Shopify

What we offer

• Part‑time employment with potential to become full‑time based on performance.
• Standard business hours (Monday‑Friday, 9 AM‑1 PM EST).
• Payment in USD or local currency according to candidate preference.